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At startelelogic, we are dedicated to innovation in AI-driven technology and digital transformation. Our goal is to create impactful content that connects businesses with their audience, enhancing their digital presence and engagement.
Description
The Marketing Generalist role is a blend of creativity and strategy, responsible for executing marketing campaigns, creating engaging content, and optimizing performance through data analysis. This role involves managing multi-channel initiatives, collaborating with cross-functional teams, and ensuring consistent brand messaging.
Responsibilities
Marketing Campaigns: Execute and optimize multi-channel marketing campaigns to drive brand awareness and engagement.
Content Creation: Develop compelling content that aligns with brand messaging and resonates with the target audience.
Social Media Management: Grow and manage social media presence to boost audience interaction and visibility.
SEO & SEM: Implement strategies to enhance search engine visibility and maximize paid ad performance.
Data Analysis & Reporting: Track, analyze, and report on marketing metrics to optimize future campaigns.
Collaboration: Work cross-functionally with internal teams and external partners to align marketing strategies.
Requirements and Skills
4 to 6 years of proven experience in marketing roles, preferably in B2B or SaaS industries.
Bachelor's degree in Marketing, Business, Communications, or a related field.
Proficiency in marketing tools and platforms (HubSpot, Mailchimp, Google Ads, etc.).
Strong writing and content creation abilities.
Experience with SEO/SEM strategies and analytics tools.
Ability to manage multiple projects and meet deadlines.
Creative thinker with a strategic mindset.
Strong communication and collaboration skills.
Our Vision
We strive to create compelling and valuable content that educates, informs, and engages our audience. Our content marketing approach is designed to drive business growth while building a strong digital presence.
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